Guide to Google 4 Most-Important Ranking Algorithms

Guide to Google`s 4 Most-Important Ranking Algorithms

SEO (search engine optimization) is one of the key factors of success for your WordPress website or blog. Some people may say, that SEO is dead but the only dead thing is the old attitude to how search engines rule the results they show to users. Internet is growing and developing constantly, and Google develops simultaneously to provide us with better answers to our questions. WordPress website owners should think about SEO factors starting from the very first day of their project.

The tricky part of understanding SEO is that Google (as well as any other search engine) does not reveal all the principles of its work. However, we do have enough of useful information about the search engine`s modus operandi to develop our web projects in the right direction. The better understanding of all the nuances may come further but to start with we have gathered the most important information about 4 of the newest Google`s algorithms. This information is a must-read for all WordPress website administrators.

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Best Coupon Plugins for Your WordPress Website

Best Coupon Plugins for Your WordPress Website

Coupons, vouchers and other discount tools are very important for any WooCommerce project on the WordPress platform. They can also be very helpful for other types of WordPress projects: membership websites, community hubs and even corporate representative websites or personal blogs.

The main goal of any coupon or voucher is to attract your visitors’ attention and keep them engaged with your products, services or just some pieces of content. By providing discounts on your (or your partners`) products or services you gain much more interaction between your website visitors and your content. This changes positively influence on your website`s reputation among the search engines: bounce rate is significantly reduced and user engagement in form of time spent on site and the depth of a session is increased.

WordPress platform allows you to create coupons and vouchers without any special web development knowledge and skills. There are plenty of WordPress plugins for each purpose you may need within your special offers and discounts. We have gathered the list of the most interesting and efficient premium plugins for you to choose from.

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Quick Tip Cyber Monday Deals on Envato Elements

Quick Tip: Cyber Monday Deals on Envato Elements 2018

Black Friday is at its peak but it does not over just with the 50% deals on each WordPress plugin and theme on Envato Market. Today we want to share another important information on massive discounts within Envato Market. These discounts concern to Cyber Monday on 26th of December 2018 and are provided by Envato Elements platform.

Envato Elements is the subscription type of platform, that offers the same products as Envato Market but with unlimited access to them within a monthly fee. The special Cyber Monday deal starts on 26th November, 2 p.m. AEDT and ends on 27th November, 8 p.m. AEDT. Instead of $33 per month of subscription you can pay only $19 per month. Within the annual subscription the price has lowered from $198 to $150 per year.

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Cyber Monday and Black Friday 2018 on Envato Market for WordPress

Cyber Monday and Black Friday 2018 on Envato Market for WordPress

Cyber Monday and Black Friday super deals are coming to Envato Market for all WordPress website owners who want to grab some hot premium plugins and themes at 50% off! This year`s campaign starts on Tuesday 20th November, 2 p.m. AEDT and ends on Tuesday 27th November, 8 p.m. AEDT. It means we should prepare ourselves for a whole week of amazing deals!

With this article we bring you the premium items from Envato Market chosen by the platform representatives: 5 best WordPress themes and 5 best WordPress plugins to purchase within Cyber Monday and Black Friday 2018 campaign. We will also provide you with the list of the best deals from Envato Market as soon as all competitors will announce their deals. Stay tuned to the important updates of this main topic for the year 2018!

Update: Top 100 WordPress  items` list for from Envato Market is now available — 50 of the best selling WordPress plugins and themes at 50% off!

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Cross Browser Testing: How to Perform on Your WordPress Website

Each change of design, interface, navigation or any other feature of your WordPress website might potentially cause some problems in performance. This is not a reason to decline any changes, rather to make them wisely and test the results before publishing them live. One of the most important challenge your changes should face is the cross browser testing.

You probably know that there are more than one popular browsers in the world. Although Google Chrome is the popularity leader among other browsers, it covers only 65% of desktop users and 57% of mobile platform users. Firefox, Opera, Microsoft Edge, and Safari are still strong and preferred by many people around the world. It means that you need to consider not only the most popular browser users but also other part of your potential audience. You would not decline of at least 35% op your visitors in a moment, would you?

Fortunately, WordPress platform can provide you with ample opportunities to test and optimize your website design, content and features throughout all of the popular browsers. Special plugins and services allow you to bring cross browser testing even without knowledge and skills in web development or design. In this article we will observe and analyze the main features and opportunities that some dedicated services can give to your WordPress project.

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Best Premium WordPress Themes for Martial Arts Clubs and Schools

Best Premium WordPress Themes for Martial Arts Clubs and Schools

Martial arts represent one of the most popular sport type among both children and adults. The popularity is based on the perfect conjunction of spiritual and physical training that brings self-confidence and lots of opportunities for self-protection against robbers and bandits. With the popularity of martial arts clubs and schools comes the inevitable growth of competition between them. Even different martial arts representatives are struggling for customers against each other.

WordPress platform opens up great opportunities for all kinds of business in internet to advertise themselves. Martial arts clubs and schools are not the exceptions — they also need a convenient and effective website to guide their potential and existing customers from first steps to mastery level in martial arts.

Fortunately, there are different option for each school or club to create free or premium level internet representation of their services. We have gathered the best selling premium WordPress themes in this article to save your money and time on choosing a theme for your martial arts club blindly. Open our list and find the premium WordPress theme that fits best for the demands of your business and its potential customers.

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Quick Tip When Premium WordPress Plugins Are Worth Their Price

Quick Tip: When Premium WordPress Plugins Are Worth Their Price?

There is always a kind of dilemma about choosing between free and premium plugins for your WordPress website or blog. There are lots of free plugins` examples which can serve you not worse than their premium competitors. On the other hand, premium plugins always have their advantages like professional customer support or guaranteed auto updates.

Unfortunately, there is no universal answer to the question whether premium plugins are worth their price. There are some strategies to estimate the value of premium plugins` purchase for the most popular cases of WordPress administrator`s practice. We will try to share the basic tips on such strategies with you through this article.

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Easiest Ways to Convert Your WordPress Website into a Mobile Application

Easiest Ways to Convert Your WordPress Website into a Mobile Application

Mobile applications (or simply “apps”) represent the new way of user interaction with websites of all types. Any modern WordPress website should aim to have at least a mobile version of its content. The next step of involving users into your WordPress project is the creation and development of a mobile application.

There is a strong trend of modern users` transition from desktop devices to mobile ones. In other words, people are using their smartphones and tablets more and more often to visit websites, read news, estimate and buy products and services, leave their comments and testimonials, and much more. Modern mobile devices are already providing users with all corresponding opportunities according to their demands. However, not all web projects appear to be ready for such changes. Is your WordPress website ready for them?

Most beginners in the field of WordPress website administration delay the development of mobile application for their project. This is an awful mistake to make, because the share of mobile users is always growing. It means you will constantly loose audience without a proper mobile application for your project.

We will analyze the opportunities WordPress gives website owners to convert their projects into mobile applications. The process is not so complicated as many WordPress website owners imagine. Premium WordPress plugins and services are ready to make the most difficult parts of the work for you. We will observe some examples of such tools in this article to give you a sophisticated understanding on how to convert your WordPress project into a mobile application without special web development knowledge and skills.

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What is WordPress VIP

Quick Tip: What is WordPress VIP

Most website owners tend to consider WordPress platform as a cheap tool to build and customize web projects. We have already debunked this and other myths about WordPress but there is still a great opportunity for enterprise level web project that we did not mentioned and reviewed. We are now talking about WordPress VIP.

VIP (Very Important Person) relates to any sphere of products and services of a unique quality level. WordPress VIP is not an exception. This project is created especially for big web projects with extended budgets. What features does WordPress VIP actually have, how much does it cost and for whom specifically is it interesting — we will tell in this short overview article. The information will be useful not only for large projects but also for developing ones to estimate their future goals and ways of achieving them.

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Ultimate Local SEO Guide for Your WordPress Website

Ultimate Local SEO Guide for Your WordPress Website

Local SEO is the best strategy to get your closest target audience representatives. Moreover, every modern search engine optimization strategy begins with local tactics. Google gets loyal to businesses in internet that try to represent and advertise themselves among the local audience. The reason is that Google encourages the step-by-step development of an internet marketing strategy rather than ambitions of top position among all competitors within the worldwide search.

Local SEO is the strategy that has the greatest potential for small businesses with physical locations. The most prominent examples of successful local optimization strategies can be seen for restaurants, barber shops, local stores, SPA salons and other representatives of small business which often have their websites based on WordPress platform.

How to start your successful local SEO campaign and develop your WordPress website in accordance to it further – this is the main question we will try to answer within this article. The content will be divided into two parts: common local SEO basics and specific tips for the implementation of the strategy within your WordPress website.

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