How to Avoid Google Penalization

/0 Comments/in , , /by

Sharing your content and optimizing your website for search engines are the best ways to attract visitors to your site. It’s important to incorporate all major search engines into your optimization strategy, not just Google. Yahoo, Bing and social networks like Tumblr and Facebook also have powerful search engines.

If you only focused on Google you’d be ignoring a large portion of the market. Nevertheless Google has grown to become the biggest player in the game when it comes to search engines. Having a high ranking on Google search can be one of the most valuable marketing assets for your website.

You’ve heard the saying, “The best way to hide a dead body is on the 2nd page of Google’s search results.” While we shouldn’t take this saying literally, we should take this message to heart. Ranking on the first page of Google can draw an enormous amount of traffic to your WordPress site. Read more →

Security and Maintenance for WordPress

/0 Comments/in , /by

WordPress is one of the most comprehensive content management systems today. In 2014, there were over 74 million websites running on WordPress. At its core, WordPress CMS is stable and secure but the fact that WordPress is so popular makes it a target for hackers. Having a good security strategy can prevents attacks from even the worst script kiddies, spammers, trolls, trackers and hackers of all kind. Securing your website is a critical part of developing it. You also need strong security to gain trust and confidence from your visitors as well as boost your website search ranking.

I’ve found the best way to keep on top of things is to do a security audit once a month so make sure your site is airtight. I mean, what are Sundays for right? During the audit you will need to ensure that your user accounts have stong passwords and follow some general safety rules. The version of WordPress you installed is usually displayed in your header. You can opt to hide this information from hackers that can use this information to exploit your site.

Read more →

10 Winning WordPress Social Media Strategies

/0 Comments/in /by

Nowadays any 6 year old can tell you what Facebook, Instagram or Twitter is. Today’s workforce grew up alongside the modern web. They are expert users who intuitively navigate the internet having been connected the majority of their lives. Just about everyone is on some sort of social media platform for shopping, dating, sharing, connecting with friends or networking. We all know that social media has had a tremendous value and impact in modern society. Just how valuable is it? And how can you leverage social media to help gain more visibility?

Social media sites connect people that share common interests. Since the advent of social sharing sites, many causes have been won and addressed thanks to grassroots campaigns that started with nothing more than a single Facebook page. Many of today’s largest global political and social movements such as the Arab Spring can be largely attributed power of sharing through social media. Facebook alone has transformed from a place to connect with friends into an all-purpose boon to find jobs, advertise products, and push political agendas among other things. Juggernauts like Facebook and Twitter are here to stay so it’s important that you understand how to leverage these powerful marketing channels.

Read more →

Best Premium WordPress Themes of July 2015

/1 Comment/in /by

There are hundreds of different WordPress themes out there designed to build professional websites with stunning displays. Every month developers churn out new themes for WordPress users to try out. You can use themes to save time and money. Most themes are pretty easy to use and feature a lot of the same tools. It’s also a cost effective way to quickly get your site off the ground and running.

A lot of the differences you’ll find within themes of the same category lie in their unique design templates and customization options. Not all themes are created equal, some fall flat, and some rise to the top. Sometimes it can be hard to know where to start since there are so many different themes. When you are a trying to run a creative business, magazine site, showcase your portfolio or put up a beautiful blog, you’ll want your website to match your sensibilities. We focused this article on themes that are designed to help you build you’re a professional looking creative website that looks stunning. We’ve chosen 9 of the best new themes for WordPress that came out in July 2015. I’m sure you’ll find at least one that will stir your imagination and let you showcase your unique artistic perspective.

Read more →

Basic WordPress SEO

SEO Basics for WordPress

/0 Comments/in , , /by

WordPress is hands down one of the best content management systems for SEO. A lot of people see spending the time required to get good search engine visibility as time wasted. Nothing could be further from the truth. Optimizing your site takes diligence and hard work, but it will definitely pay off. Using the tips offered in this article can help you optimize your WordPress site to gain more subscribers and improve your website. We think that good SEO should be an integral part of your online strategy. Checkout these WordPress plugins to help manage your SEO strategy.

Search engine web crawlers, also known as spiders, don’t spend a whole lot of time on your website. The web crawlers of today comb through your site and collect content, ignoring your meticulously placed CSS and HTML style elements. To begin with, it’s a good idea to pick a theme that places content at the top of the page. Most search engines will not scan past the first half of your page. There are just way too many pages to index and a third of a page is usually enough to get an idea of what a website is all about.

Read more →

Avada Review — Best-Selling WordPress Theme of All Time

/2 Comments/in , /by

Avada is one of the top selling themes of all-time on the biggest WordPress theme marketplace on the planet. This multi-purpose theme for WordPress has everything. You can use it to build a number of different style sites and pages. This easily is one of the most extensive WordPress themes ever created. Versitile is the keyword here. Build a single page site for your mobile app, or an entire directory site. You can really do just about anything with Avada.

Avada’s demo does an amazing job of building a website without the need of a developer. You don’t need any PHP knowledge or coding skills at all to get professional results. Fool your friends and tell them you designed it from scratch. Actually you probably shouldn’t do that, but you will feel like a full-fledged designer once you figure out how to use Avada for it’s full potential. I’ve heard that just about anyone can build a fully customized WordPress website that looks and functions great. We put that idea to the test and tried this theme out to see if it lived up to its promise.

Read more →